What is a cookie?
The Data Controller uses so-called cookies (cookies) during the visit of the website. A cookie is a package of information made up of letters and numbers that our website sends to your browser with the aim of saving certain settings, facilitating the use of our website, and contributing to the collection of some relevant, statistical information about our visitors.
Some cookies do not contain personal information and are not suitable for identifying individual users, but some contain a unique identifier - a secret, randomly generated number sequence - that is stored by your device, thereby ensuring your identifiability. The operating duration of individual cookies is contained in the description of each cookie.
Legal background and basis of cookies:
The main characteristics of cookies used by the website:
- Session cookie: These cookies store the visitor's location, browser language, currency of payment, their lifetime is the closing of the browser, or a maximum of 2 hours.
- Age-restricted content cookie: These cookies record the fact of approval of age-restricted content and record that the person concerned is over 18 years old, their lifetime lasts until the browser is closed.
- Referrer cookies: They record which external page the visitor arrived from. Their lifetime lasts until the browser is closed.
- Last viewed product cookie: Records the products that the visitor last viewed. Their lifetime is 60 days.
- Last viewed category cookie: Records the last viewed category. Its lifetime is 60 days.
- Recommended products cookie: Records the list of products you want to recommend using the "I recommend to a friend" function. Its lifetime is 60 days.
- Mobile version, design cookie: Detects the device used by the visitor and switches to full view on mobile. Its lifetime is 365 days.
- Cookie acceptance cookie: Upon arrival at the site, the warning window accepts the declaration on the storage of cookies. Its lifetime is 365 days.
- Basket cookie: Records the products placed in the basket. Its lifetime is 365 days.
- Intelligent offer cookie: Records the conditions for displaying intelligent offers (e.g., whether the visitor has been on the site before, whether there is an order). Its lifetime is 30 days.
- Logout #2 cookie: According to option #2, logs the visitor out of the system after 90 days. Its lifetime is 90 days.
- Backend identifier cookie: Identifier of the backend server serving the site. Its lifetime lasts until the browser is closed.
- Google Adwords cookie: When someone visits our site, the visitor's cookie identifier is added to the remarketing list. Google uses cookies – such as the NID and SID cookies – in Google products, such as customizing ads seen in Google Search. These cookies are used, for example, to remember your most recent searches, previous interactions with an advertiser's ads or search results, and visits to an advertiser's website. The AdWords conversion tracking feature uses cookies. It saves cookies to the user's computer to track sales and other conversions resulting from an ad when that person clicks on an ad. Some common uses of cookies include: selecting ads based on what is relevant to a particular user, improving reports on campaign performance, and avoiding showing ads the user has already seen.
- Google Analytics cookie: Google Analytics is Google's analysis tool that helps website and application owners get a more accurate picture of their visitors' activities. The service may use cookies to collect information and report on statistics related to website usage without individually identifying visitors to Google. The main cookie used by Google Analytics is the "__ga" cookie. In addition to reports on website usage statistics, Google Analytics can also be used, together with some of the aforementioned advertising cookies, to show more relevant ads on Google products (such as Google Search) and across the web.
- Remarketing cookies: May appear to previous visitors or users when browsing other websites on the Google Display Network, or when searching for terms related to your products or services.
- Strictly necessary cookies for operation: These cookies are indispensable for the use of the website and enable the use of the basic functions of the website. Without these, many functions of the site will not be available to you. The lifespan of this type of cookie is limited to the duration of the session only.
- Facebook pixel (Facebook cookie): The Facebook pixel is a code that allows reporting on conversions on the website, compiling target audiences, and providing detailed analytical data to the site owner about the use of the website by visitors. With the help of the Facebook pixel, the website can display personalized offers and advertisements to visitors on the Facebook interface. You can study Facebook's data management policy here.
If you do not accept the use of cookies, certain functions will not be available to you.
More information about deleting cookies can be found at the following links:
Cookies perform many tasks, some of which we highlight below:
- Remember your settings. This makes it easier and faster to complete certain processes (e.g., when you need contact details or want to view a location on the map).
- Capable of collecting anonymous user information – with their help, for example, we can find out how many of the site's visitors used our dealership search tool. We use this information to perfect the visitor experience.
- They will remember that you visited the Naturpont website, and online advertisers may use this information to create personalized messages for you – for example, by transmitting an advertisement on a third-party website that draws attention to a current Naturpont offer.
Remember, you can disable or remove cookies at any time, thereby permanently deleting the information stored until then.
